STEM of an IDEA
August 20th, 2009 10:57pm by John Maeda
STEM is an acronym you can see and hear all around the world as the intellectual ad campaign for “Science, Technology, Engineering, Math.” Indeed STEM is an important factor in achieving innovations today, but it’s only half of the puzzle — there needs to be a humanizing force to any invention for it to become relevant and important. What’s missing is the raison d’etre of a STEM outcome. That could only come from an IDEA-based approach — “Intuition, Design, Emotion, Art.” In this new century, whole-innovation will emerge naturally from the marriage of STEM together with IDEA. -JM